Author Archive: Teresa A. Fritschi
Teresa Fritschi is a serial marketing communications professional whose experience includes not-for-profits, political candidacies, almost two decades in the high technology vertical specific to enterprise level solutions.
Fritschi parlayed a Fortune 50 communication and change management consultancy with Pfizer Global Research & Development into Thistle & Broom, Inc. paradigm shifting convergence of 'Fair Trade on steroids' and luxury leveraging the application of micro-economic theory, sustainability and advances in technology for artisan and craftspeople who make Scotland their home. Thistle & Broom, Inc. is now a global brand with customers in 23 countries, securing earned media in such diverse publications as The Economist, MSNBC and treehugger.com.
Terri has now applied her passion as a story teller in writing All That I Need, or Live Like a Dog With Its Head Out the Car Window .
Terri is @TeresaFritschi on Twitter. You can read Chapter 3 of her book, All that I Need... on SlideShare. Visit the Facebook Page for her Book.
Deer in the Headlights: A Marketing Pro Self-Publishes
I should have known. In the passions of finally committing myself to the authorship of a book, one I knew from the beginning I would not shop with literary agents or publishing houses, I utterly failed myself in not treating my book, All That I Need, or Live Like a Dog With Its Head Out the […]
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